Or at least its website gets one! Head on over to Sephora to see their brand spankin’ new website.
Sephora has changed their website around, I never really had any problem with finding anything on the Sephora site (except for searching sometimes, hopefully their search function is more refined!), so even though I tried exploring it a bit, I wasn’t really sure what I was looking for, in terms of improvements.
The Differences according to them:
An Advanced Product Finder
It says you can search beyond just colour. To help you find the perfect product for you, items have been tagged with features (like anti-aging, their ingredients), so you can refine your search in different ways.
A new magazine called “The Glossy” is available in the trends section.
Advice and Other Beauty Resources
How to videos, advice and product suggestions from both Sephora pros and other website users.
Beauty Insider Central
A special section for beauty insiders to track their points balances and see available rewards.
I think this is the best part, you can now pre-shop for your trip online! Check what is in stock at your local Sephora and make a shopping list. This is especially good for something (like a specific colour) you would want to try out beforehand. Also, my local Sephora often disappoints with their out of stock products. Last week, for their Chic Week special, I wanted an Origins mask and Too Faced BB cream and a few other things… all out
Have you visited the new website yet? Do you like it?
As they say….